# SysCloud vs. HubSpot Native Retention

###### 21 Mar 2022  
###### 3 min read  
###### Anju George

Article at a glance

HubSpot's native data retention features have several limitations that could result in data loss:

- Native retention only keeps data such as contacts, companies, and deals for 90 days before permanent deletion.
- HubSpot's native tools lack advanced retention settings and the ability to restore data at an object level or from a specific snapshot.

**What is the solution?**

HubSpot native data retention and restoration capabilities have various limitations. The following tables highlight the data retention gaps for all critical HubSpot objects and describe how SysCloud can help address these gaps.

##### SysCloud vs. HubSpot native retention

| Objects   | SysCloud | HubSpot |  |
|-----------|----------|---------|--|
| **Contacts** | Unlimited | 90 days |  |
| **Companies** | Unlimited | 90 days |  |
| **Deals**     | Unlimited | 90 days |  |
| View complete comparison table |          |         |  |

##### Key features

| Feature                      | SysCloud | HubSpot |  |
|------------------------------|----------|---------|--|
| **Advanced retention settings** | Unlimited |         |  |
| **Object level restore**     | Unlimited |         |  |
| **Snapshot recovery**        | Unlimited |         |  |
| View complete comparison table |          |         |  |

### Try HubSpot backup for free

[Start 30-Day Free Trial](https://app3.syscloud.com/free-trial)
